編號 | 商品編號 | 商品名稱 | 作者 | 類別 | 使用課程名稱 |
1 | 9-590-099 | Black & Decker Corp.: Spacemaker Plus Coffeemaker (A) | Smith, N. Craig | Marketing | International Business Strategy( 724 M0406 ) |
2 | 9-306-087 | GE''s Growth Strategy: The Immelt Initiative | Bartlett, Christopher A. | Other | International Business Strategy( 724 M0406 ) |
3 | 9-506-036 | Bunge: Poised for Growth | Bell, David E. | Other | International Business Strategy( 724 M0406 ) |
4 | 9-701-017 | Globalization of CEMEX | Ghemawat, Pankaj;Matthews, Jamie L. | Other | International Business Strategy( 724 M0406 ) |
5 | 9-705-020 | Tata Consultancy Services Iberoamerica | Chu, Michael;Herrero, Gustavo A. | Other | International Business Strategy( 724 M0406 ) |
6 | 9-706-401 | Haier: Taking a Chinese Company Global | Khanna, Tarun;Vargas, Ingrid;Palepu, Krishna G. | Other | International Business Strategy( 724 M0406 ) |
7 | 9-706-411 | AmorePacific: From Local to Global Beauty | Ghemawat, Pankaj;Kiron, David;Knoop, Carin-Isabel | Other | International Business Strategy( 724 M0406 ) |
8 | 9-706-426 | ICICI''s Global Expansion | Khanna, Tarun;Nanda, Ramana | Other | International Business Strategy( 724 M0406 ) |
9 | 9-710-429 | Emerging Nokia? | Alcacer, Juan;Khanna, Tarun;Furey, Mary;Mabud, Rakeen | Other | International Business Strategy( 724 M0406 ) |